The Real COVID-19 Test

Every day on the news, there are stories about the development of faster COVID-19 rapid tests... We're looking for ways to more quickly diagnose whether people have COVID-19 and if they've developed antibodies to the virus. At the same time, there's another COVID-19 test that we should all pay close attention to in our businesses and even our personal lives…

By |2020-08-05T12:04:53-05:00August 5th, 2020|

Where Have You Been All My Life? Five Apps We Think You’ll Love…

Today, possibly more than ever, we’re being forced to leverage technology to bridge some of the gaps we’re all facing. Although they haven’t come close to replacing the value of working side-by-side and in-person, online apps assist us in many ways. What are some benefits of using apps in our businesses today, and which ones do we think are the best?

By |2020-07-29T13:33:24-05:00July 29th, 2020|

Managing Your Distractions (So They Don’t Manage You)

Distractions are things that hinder us in moving from point A to point B and oppose us in reaching our goals. We’re not talking cat videos or ESPN here... What do you do when the things that are distracting you are good things that provide value as well? What if they’re things that need to get done? What if your distractions aren’t bad? Then what?

By |2020-07-22T15:03:13-05:00July 22nd, 2020|

Fluidity

If there is anything we can all agree on as we’re navigating COVID-19, it’s that the strategies that worked yesterday may not work today. Some things are foundational and unchanging, but many are not. Today, our ability to practice fluidity might be the key to our success. Here’s what we mean…

By |2020-07-15T12:16:17-05:00July 8th, 2020|

Five Essential Questions to Guide Your Content Marketing Plan

Having a content plan in place as part of your business or organization's marketing strategy is critical. It's no longer enough to approach your social media, blogging, videos, and email content through a "we'll get to it if we get to it, and when we do get to it, we'll figure something out then" lens. You need to have a plan.

By |2020-07-08T15:29:50-05:00June 10th, 2020|
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