Blog2019-01-10T10:34:51-06:00

Fresh-squeezed, relevant marketing wisdom for every business.

What Do They Really Think of You?

What do your customers and clients think of you? Do you know how they feel, or are you merely assuming you know? Are you guessing that since they’re not saying anything, they’re happy and satisfied – or will you find out they were unhappy after they move on? There’s a difference between knowing the answers to these questions and assuming you know the answers.

By |February 5th, 2020|

Who Do I Know That Can Help You?

Over the last couple of weeks, the simple act of asking this question has opened amazing doors. We’ve been able to help connect clients to people in our network that can help them solve their problems and achieve their goals. We’ve also been on the receiving end of this, gratefully saying yes to referrals from clients and other agencies as well. “Who do I know that can help you?” Here’s why that simple question is so powerful and how to leverage it for yourself...

By |January 29th, 2020|

If You Don’t Invest The Time, Who Will?

Last week we hosted sixty businesses and non-profit leaders in an off-site marketing Bootcamp. These leaders chose to invest a full day of uninterrupted time to their marketing and brand messages for 2020. They are the outliers – the ones who decided to work on their business instead of getting wrapped up in it. The fact that they left their to-do lists behind for a day to clarify how they’re talking to their customers is a big deal. Here’s why...

By |January 15th, 2020|

Strengths vs. Shortcomings

There’s a lot going on in the world today. We’ve all been bombarded by the dark noise on the news and experienced the division that’s threatening to tear us apart. It feels like there’s an energy in the world today working to pull us down and separate us. It can be easy to feel helpless. As individuals, can one person really make a difference? And as businesses, is battling the dark noise our responsibility? Our answer to both of those questions is simple. Yes.

By |January 8th, 2020|

Bringing Positivity to 2020

There’s a lot going on in the world today. We’ve all been bombarded by the dark noise on the news and experienced the division that’s threatening to tear us apart. It feels like there’s an energy in the world today working to pull us down and separate us. It can be easy to feel helpless. As individuals, can one person really make a difference? And as businesses, is battling the dark noise our responsibility? Our answer to both of those questions is simple. Yes.

By |December 18th, 2019|

When We Need Help Asking for Help

“I’ve never been one to ask for help. If I need a mountain moved, I move it myself.” These song lyrics caught our attention the other day. For many of us, this “DIY” mindset is a rut that it can be really easy to slip into. Asking for help can feel like admitting we’re inadequate, weak, or simply not capable. But what if, instead of asking for help being associated with weakness, it became our greatest strength? Enjoy this quick message on the power of help and how it can impact all of us together...

By |December 10th, 2019|

An Uber Is Coming, and You Have Two Minutes…

We recently got hooked on a podcast that's been around for a while called StartUp. It’s the story of launching Gimlet Media, an award-winning podcasting platform in Brooklyn, founded in 2014. The Startup podcast is built on the early recorded conversations of founder Alex Blumberg. He records his meetings, his pitches, the conversations with his wife. One of the recorded conversations was his pitch to tech investor Chris Sacca who you may know from Shark Tank. The pitch goes terrible, and Chris stops it with this one question…

By |December 4th, 2019|